Definition of a GREAT Affinity Partnership

Definition of a GREAT Affinity Partnership

Affinity partnerships, in many ways, are just like any other partnership in business.

Core Values & Goals

The first step to a great partnership is to ensure the core values and goals of each party are aligned. When both organizations have the same core values and goals, it makes everything else much easier.

Affinity Partnership program

It’s important to understand not every organization will be a great fit for our Affinity Partnership program. We respect companies who stick to their core values, because this is exactly what we do and we don’t bend them for anyone…. not even you! However, if our core values happen to align with your organization’s core values, then there is a great chance this program is going to be a great fit. If the following things are very important to your organization, we are off to a great start.
  • Value
  • Quality
  • Reputation
It’s important to understand not every organization will be a great fit for our Affinity Partnership program. We respect companies who stick to their core values, because this is exactly what we do and we don’t bend them for anyone…. not even you! However, if our core values happen to align with your organization’s core values, then there is a great chance this program is going to be a great fit. If the following things are very important to your organization, we are off to a great start.

Working Relationship

The third step is the actual working relationship and day-to-day interaction. Although payWise Technologies Affinity Partnership program requires very little effort on your part, there is still the need for regular communication to ensure everyone is on the same page. We are real people who like to work with other real people. Take a quick glance at our About Us page and you can get to know some of our key team members. You will see we believe in having fun and our team loves what we do. Our best partnerships are with organizations who have a similar culture. At the end of day, we all do business with people we know, like, and trust.

Mutually Beneficial Partnership

The fourth and final step is execution. It’s easy to get super excited about a new mutually beneficial partnership, but it’s even more exciting when this partnership is creating massive dividends for all parties involved. It’s not payWise Technologies first rodeo in the world of affinity partnerships, and we have found over the years what really separates the good partnerships from the great partnerships is execution. There are many ways we can communicate this new and exciting program to your members or clients and we will do our part, and then some, but this doesn’t mean you're completely off the hook.
The fact of the matter, is you know your members and/or clients best, and because of this you have the best pulse on what types of communication and marketing will be most effective. We LOVE marketing and are not afraid to try new things. In fact, we’ve found time and again the most creative approaches end up being the most effective. We also have many proven strategies we’ve executed successfully with other partners, so if marketing is not your forte, don’t worry! We’ve got your back.

Professional Organization

At the end of the day, the goal for any professional organization is to provide its members/clients with as much value as possible; so much value, the pain of leaving the organization far outweighs any costs or time invested being a member. Let’s have a closer look into the basic roles of each party. Every partnership is slightly different but these will give you a great starting point.

If you’ve made it this far, it’s time to reach out to us and talk a little shop. Don’t be shy, it might just be the best call you make this year.

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